1. Advertising & Tracking Technologies
Google Ads · Meta Pixel · Analytics Disclosures
To optimize our marketing campaigns, measure conversion effectiveness, and introduce our 100% hand-slaughtered Zabiha culinary offerings to interested households, we integrate standard digital advertising and analytics technologies, including:
- Google Analytics (GA4): We utilize Google Analytics to analyze aggregated visitor traffic, on-site engagement, page flow, and device diagnostics. GA4 collects pseudonymous identifiers, approximate geographic location, and usage patterns without directly exposing your personal identity to our staff.
- Google Ads (Conversion Tracking & Remarketing): We deploy the Google Tag to evaluate conversion milestones (such as submitting a wedding catering quote or placing a dinner order) and to deliver personalized ads on Google Search, YouTube, and the Google Display Network based on past visits to Zabiha.us.
- Meta (Facebook) Pixel & Conversions API: We utilize Meta's business tools to measure advertising conversions, optimize ad delivery, and build custom audiences across Facebook and Instagram. Meta may use cookies, web beacons, and other storage technologies to collect or receive data from Zabiha.us and elsewhere across the internet.
Consumer Ad Preferences & Opt-Out Controls
You have complete control over interest-based advertising. You may opt out of personalized ad tracking directly through each provider: